“What were the funniest Super Bowl Commercials?”
Aside from all the talk of the actual game, that is always the first question many ask the morning after Super Bowl Sunday. Super Bowl commercials are almost as much of an entertainment factor as the game for most years. Advertising during the Super Bowl is the pinnacle of marketing a brand. There is no grander stage to showcase one’s marketing, story telling, or comedic talents.
Some commercials crush it, while others unfortunately flop. One thing is for certain, though, the most memorable commercials each year are the ones that make the whole Super Bowl party roar with laughter. After reviewing the game film, we put together our list of the funniest Super Bowl commercials of all-time.
Reebok: Terry Tate Office Linebacker (2003)
Almost twenty years ago Reebok delivered this all-time Super Bowl ad, Terry Tate Office Linebacker. This was a perfect display of incorporating football into everyday office life. This commercial was such a hit that Reebok produced a series of Terry Tate Office Linebacker ads. The original is still the best and is one of the funniest Super Bowl spots ever. The “Hey Janice” line is perfection as well.
Snickers: Hungry Betty White (2010)
First off, rest in peace to Betty White, a true comedy legend. This Snickers commercial featuring White was an absolute smash hit, pun intended. This ad was so successful it started the Snickers, “You aren’t you, when you are hungry” campaign. They would go on to feature other comedians in funny situations like this.
Bud Light: Slap (2007)
Fist bumps out, slaps are in. Bud Light always brings it on Super Bowl Sunday, and their Slap commercial was one of the best they’ve ever done. A great and funny ending, as the golden rule of slapping is never slap your boss!
Hellmann’s: Mayo Tackles Food Waste (2022)
This commercial took mayo to a very entertaining level. Including Pete Davidson and Jerod Mayo, Mayo tackles everyone that is about to throw out food waste. You can’t help but laugh throughout every encounter Mayo has.
Tide: It’s a Tide Ad (2018)
Tide cleaned up with this hilarious Super Bowl commercial in 2018. David Harbour, from Stranger Things fame, stars as the never-ending ad perfectly makes fun of other generic ads, making viewers think it’s for another product. In the end, like Harbour repeatedly says, “It’s just a Tide Ad”, and a brilliant one at that!
UberEats: Don’t Eats (2022)
UberEats has excelled at making ordering food to be delivered straight to your door as convenient as possible. This commercial involves Jennifer Coolidge, Gwyneth Paltrow, Trevor Noah and Nicholas Braun, all brilliant actors and actresses acting very confused. All acting confused, they eat non-edible things, spitting out things such as diapers, candles, etc.
Amazon: Before Alexa (2020)
More recently, Amazon delivered this Before Alexa Super Bowl Commercial in 2020. Starring Ellen Degeneres and her wife Portia de Rossi, this ad were masterfully done on so many levels. It’s a 90 seconds spot, so there was more run time for storytelling and clever jokes. It was funny, witty, and most importantly, got people asking, “what did we do before Alexa?”.
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Bud Light: Post Malone, Inside Post’s Brain (2020)
Bud Light continues to be a mainstay on this list with their Inside Post Malone’s Brain Super Bowl commercial from 2020. What really stands out in this spot is the attention of detail, with funny antidotes all throughout. From the two guys controlling Post’s brain having the same tattoos as Post to the tastebuds loving the Bug Light seltzer, to the final punchline of “got any pretzels”. This ad did an incredible job of layering jokes for the entire 60 seconds.
Inside The Funniest Super Bowl Commercials
You probably noticed a common theme for almost all of these funny Super Bowl ads. Each of these ads had some combination of these aspects: layered jokes throughout, had a very witty punchline and random closing scene, or featured a celebrity/comedian. These 8 brilliantly done and funny Super Bowl commercials stand the test of time. As we approach this year’s Super Bowl, we will find out if more spots make this list next year. Enjoy the game, and more importantly, the commercials!
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