May 19, 2021
Auto Case Success Local Marketing
01
SITUATION
- Grow in the local area of Northern NJ & utilize Local SEO to gain more reach
- Differentiate their dealerships from similar brands and drive in more out-of-town customers
- Need to increase brand awareness, sales, building brand loyalty and engagement, and managing their brand reputation
02
OUR APPROACH
- Built a full plan and strategy to focus on Local SEO, Digital Advertising, Content Marketing & SM
- Implemented a full local SEO strategy that incorporated on-page and off-site tactics, social media optimization, and engagement that included brand reputation management
- Built a custom advertising campaign to expand reach in the local market to high-interest buyers.
03
RESULTS
- Became one of the top dealerships in the Northeast!
- Organic traffic increased by 297%
- Increased visibility by over 482%
- Users across channels grew 295%
- Goal completions were up by 735%
- Nutley Kia continues to grow yearly, and their customer reach expands further.
ARE YOU READY TO GROW YOUR LOCAL REACH LIKE NUTLEY KIA?